David Weinfeld

Exploring the Convergence of Media and Technology

Category: Foursquare

Pokemon Go Showcases Location-Based Gaming’s Potential

The world is full of Pokemon. That’s all thanks to the rapid rise of the Pokemon Go mobile app which…

Is a Foursquare Acquisition Near?

I have been a longtime fan of Foursquare. The company is a pioneer in the location-based mobile space. While many…

#NFC Developments Showcase DOOH Opportunities

There has been a lot of really exciting NFC news this week. From NFC-powered Foursquare check-ins at Google I/O to…

Inverse Relationship Between App Saturation and Value?

I read an interesting article over the weekend that questioned whether or not having too many mobile applications within the…

GroupTabs Should Marry Digital Signage

GroupTabs is a hybrid check-in and group buying application. Users check-in to bars and restaurants to unlock time-sensitive group deals….

Will Location-Based Marketing Generate $1.8 Billion in 2015?

I just read an interesting article on MediaPost that highlights an ABI Research report which foresees significant expansion across the…

Data Discovery Through Location-Based Services

Locations have personalities of their own which can be unlocked via the expansion of location-based applications like Foursquare, SCVNGR, and…

Foursquare Digital Billboard in Times Square Thanks to American Eagle

Talk about the convergence of digital out-of-home and location-based mobile. I have been talking about the potential for this type…

Facebook Places to Enhance Digital Signage Networks

The covers are finally off of Facebook’s location product. Facebook Places went live Wednesday night. Social media and the location-based services sector…

Why Foursquare and Gap Needed Digital Signage

Foursquare ran an exciting promotion on Saturday. If you checked in at any Gap location via Foursquare, you received a…

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